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A haven of rest and relaxation, built in an exceptional location bordering one of the most beautiful bays in the world, Agadir enjoys fine weather all year round and boasts top ranking hotel facilities. Rest assured Agadir will provide you with a dream holiday at any time of the year. Not only is it a first class seaside resort, it is also a springboard for all your excursions, from exploration of hinterland rich in curiosities to adventure in the deep south. With its tens of kilometres of beaches, Agadir has over the course of time built up a tourist industry recognised and much appreciated worldwide: water sports, underwater fishing, sunbathing, yachting, to name but a few of its attractions. Throughout the year, Agadir welcomes hundreds of thousands of tourists whose every wish is catered for by the superbly equipped hotels. |
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Agadir Beach Between the fragrant green of Eucalyptus and the bewitching azure of the ocean – waters as blue as the sky above them from which an eternally blazing sun shines down - stretch tens of kilometres of golden sands; the superb beach of Agadir. Avenue des FAR Taking a stroll down the Avenue des FAR, one of the town’s main streets and liveliest areas, you can pay a visit to one of the many pedestrian precincts running off it, eat at one of its multitude of restaurants or browse through the wares in the local craft shops. Boulevard Hassan II This magnificent boulevard, with its series of pedestrian precincts and its many restaurants, boutiques and shops, bisects the town centre and along with Avenue du General Kettani, Avenue des FAR and Avenue Mohammed VI makes up the lively heart of the modern city of Agadir. |
Corniche Around its immense and charming beach, the town of Agadir has an attractive corniche, a sort of long avenue you can stroll along, lined with several restaurants, shops and entertainment. It is a wonderful place for a walk by night and by day and attracts a large number of visitors. The Central Market Like many other of the country’s markets, Agadir’s central market is famed for the infinite variety of spices on offer, most of which are produced in the surrounding region. The Port of Agadir Since its rebuilding, Agadir has become a modern fishing port and is surrounded by a score of canneries and food-freezing plants. Early produce, citrus fruits, canned goods and mineral ores are among the main exports handled here. Agadir has surpassed its rival Safi to become one of the world’s leading sardine ports in the world, and fish auctions are held in the covered fish market every afternoon. |
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Agadir Museum Founded in 1992 on the premises of the Municipal Theatre, Agadir Museum is primarily devoted to popular arts and traditions of the Souss valley and the Saharan regions. It houses a major collection of traditional artifacts gathered together by Bert Flint, a Dutch connoisseur of local crafts who settled in Morocco in 1957. The museum is also worth visiting to compare its exhibits with the craft products on sale nowadays. Boulevard 20 Août Located between Boulevard 20 Août and Boulevard Mohammed V, the resplendent Vallée des Oiseaux (Valley of Birds) is a beautifully laid out and well maintained park where you can get to know all about the local fauna while the playground at its centre will .keep your kids occupied for hours on end. Boulevard Mohammed V Drawing a line between the modern city and the tourist zone, Boulevard Mohammed V differs from the other avenues by reason of the architectural unity of the outstanding hotels that line it. Agadir Theatre The Theatre’s exterior and interior design, with its semi-circular amphitheatre is reminiscent of ancient Roman theatres. The stage, surmounted by a kind of hanging garden, is a venue for concerts and shows all year round. |
The Kasbah of Agadir Agadir’s most beautiful site, the citadel looks down on the ocean and the town from a height of 236 metres, an ideal spot to admire the sun setting over the bay. It was built in 1540 by Mohammed Ech-Cheikh (founder of the Saadian Dynasty) as a base for his besieging army and later served to protect the town from Portuguese attack. Two centuries later, in 1752, the place was reinforced by Moulay Abdallah, who established a garrison of two thousand men there. Now, after the earthquake, only a few partially repaired sections of the ramparts remain, along with the main gate, over which an inscription in Dutch reading, "Fear God and Respect the King" reminds us that the Netherlands established a trading post there in 1746 under the sovereignty of the Saadian Sultan. The tourism sector Such a beautiful town as Agadir, with the sun shining virtually all the year, renowned for its seaside tourism is bound to have an area dedicated to hotel facilities able to satisfy local and foreign demand. After the implementation of several luxury hotel projects, the number of hotels has been almost doubled, with a capacity of more than 25 000 beds. |
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The Surroundings Massa River Leaving Agadir, you cross a largely deserted area, stretching as far as the Ait-Belfa junction. It is said that there is a whole city buried beneath the sand in this back of beyond. This is perhaps Massa, renowned of old, apparently a port where ships coming from Europe docked. In 1991, the region at the mouth of the river Massa was designated as the Souss Massa National Park. This nature reserve covers 13,000 hectares of land and water and hosts numerous species of birds, amphibians and reptiles, all of them fed and watered under the watchful eye of Mother Nature. Taghazout Taghazout is a delightful little fishing village about twenty kilometres from Agadir. To its south a magnificent sandy beach stretches over tens of thousands of metres. There is much worth exploring in the hinterland - waterfalls, oases, and valleys – and the coast is ideal for such activities as diving, sailing, rambling and of course surfing, for which it is one of the finest spots in Africa. Behind fine crenellated walls of pink ochre lies Tiznit, founded in 1881 by Sultan Moulay Hassan during a wide reaching campaign to impose his authority on the tribes of the region and drive out the Europeans. The town contains a Medina, a Mellah and a Mechouar all well worth visiting and is famous for its handicrafts, especially the silver Berber jewellery, formerly the specialty of Jewish craftsmen. A mountain oasis in the depths of Soussi country, Tafraout stretches over valleys where almond trees blossom to mark the coming of spring. Scattered formations of pink granite rock assume fantastic shapes in our imaginations as the sun goes down. It is the capital of the Ameln region, a Chleuh tribe known for their business acumen. The town is of traditional architecture; its square houses are built from ochre pink-coated stone and usually have central courtyards, low corner towers and narrow white-bordered windows. Nicknamed "little Marrakech" for its lively souks and the ochre red of its palm-fringed ramparts, Taroudant, former Souss capital, is a peaceful little town famous for its handicrafts and silver Berber jewellery. Although a little off the tourist beat, Taroudant, gateway to the Anti-Atlas and High Atlas Mountains is a popular base for trekkers. |
